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Instagram Story vs. Facebook Story – Complete Guide

In today’s scenario, Social media have become an inevitable part of our lives and evolved at a high speed. A number of social media platforms are emerging to offer you the latest trends and techniques to be active on social media and we can not live without knowing them.

You might be wondering which of the two giant prominent social media platforms Facebook or Instagram is better for promoting your businesses. Both have a number of tools and functionalities to offer you. 

In this guide, we have got you covered with the latest features of Facebook story anonymous viewer. So let’s get straight into it.

What is Facebook Story?

Among all the social media platforms Facebook is still the leader with 1.59 billion active users daily and is the ticket to getting higher traffic, brand exposure, and in turn more sales.

When it comes to knowing about Facebook stories, it is the most capturing, fast, and efficient way to share and consume content. The Facebook story lets users add filters and effects to their desired photos and videos. Besides this, you can also share posts, music, and animations with other users and once it is posted you can see your Facebook story anonymously for 24 hours. 

On March 28 2017 Facebook Story was rolled out for both mobile as well as desktop versions for sharing photos and videos.

 For instance, when you choose a pic or video you can add additional options similar to Instagram like Time, location, GIF, events, music, tag, comments, etc to your Facebook story.

What Is Instagram Story?

Located at the top of the Instagram app, Instagram stories are full-screen photos and videos that vanish after 24 hours. The story you post might include interactive tools like stickers, polls, and AR filters to make a lucrative Instagram story. 

While going to post an Instagram Story, you must have a photo or video in your hand and you can add various effects to your story like Location, Name tag, GIF Stickers, music, or whatever you desire from the given options. 

To add more fun to your story, Instagram is always there with you with unlimited features and facilities. Clicking on the smiley face will bring various types of stickers or emojis that you can add to your story. You can add various effects named after different cities like Paris, Oslo, Lagos, etc. to your account to make it more captivating.

Which One Is Better Facebook or Instagram?

Facebook is the oldest and most popular platform that captures a huge fan base between the ages of 25 and 44 years from across the world.

On the other hand, about 60 percent of the users between the ages of 18 and 34 use Instagram.

Both platforms are unique have a wider user base and enable you with different facilities and features to hit the target audience. 

So, let’s be precise, for an older audience base you should opt for Facebook while for the latest trends, you should go for Instagram stories.

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